Unlock Your Business Potential with API Integration
An API (Application Programming Interface) is a bridge that allows different software applications to communicate with each other seamlessly. With an API, your Brilliance CRM can exchange data with your website, marketing tools, e-commerce platforms, accounting software, and more — all in real time.
Why APIs Are Essential for Every Business:
- Automate Repetitive Tasks: Reduce manual data entry by automatically syncing contacts, sales, and customer information across platforms.
- Enhance Decision-Making: Access real-time data to make smarter, faster business decisions.
- Improve Customer Experience: Provide a unified experience for customers by keeping all systems up-to-date.
- Increase Efficiency & Productivity: Streamline workflows so your team can focus on strategic tasks, not tedious processes.
- Scalable & Future-Proof: Easily connect new tools and services as your business grows, without overhauling your systems.
Verify and Standardize Addresses
Ensure every customer address is accurate with Brilliance CRM's Address Lookup. This tool validates and standardizes addresses in real time, helping to reduce errors, prevent delivery issues, and maintain clean, reliable contact data. With precise addresses, your business can improve shipping accuracy, enhance customer communications, and maintain a professional image.
Powerful AI Integrations Across All Major LLMs
Brilliance CRM connects your business to all the leading AI language models, including OpenAI, Microsoft Copilot, Anthropic Claude, and Google Gemini. Generate content, automate workflows, and gain actionable insights directly within your CRM. By supporting multiple AI platforms, Brilliance CRM ensures your team has the flexibility to leverage the best AI tools for every task, improving productivity, enhancing communication, and driving smarter business decisions.

Anthropic Claude
Enhance customer interactions and automate tasks with Anthropic Claude's advanced conversational AI.
- Cost: Based On API
- Can use your own API

Google Gemini
Leverage Google Gemini to create content, answer questions, and gain actionable insights with cutting-edge AI.
- Cost: Based On API
- Can use your own API

Microsoft Copilot
Enhance productivity with AI-powered assistance from Microsoft Copilot, seamlessly integrated into your Brilliance CRM setup.
- Cost: Based On API
- Can use your own API

OpenAI ChatGPT
Deliver smarter customer interactions and streamlined support with conversational AI powered by OpenAI's ChatGPT inside Brilliance CRM.
- Cost: Based On API
- Can use your own API
Dark Web Monitoring & Protection
Stay one step ahead of cyber threats with Brilliance CRM's Dark Web Integration. Our system continuously scans the dark web for exposed credentials, compromised accounts, and other sensitive business data. By identifying potential risks early, you can take proactive measures to protect your organization, secure customer information, and maintain trust. With real-time alerts and actionable insights, Brilliance CRM helps safeguard your business from data breaches and minimize the impact of cyber threats.

Brilliance CRM Dark Web Firewall
Checks the global Brilliance CRM Dark Web database to see if your email address exists on the dark web, what sites it exists on, and links so that you can update your information.
- Cost: Free

Have I Been Pwned
Checks the global Have I Been Pwned web database to see if your email address exists on the dark web, what sites it exists on, and links so that you can update your information.
- Cost: Free
Email List Verification
Ensuring the accuracy and deliverability of your email lists is crucial for any business, and Brilliance CRM's Email Verification feature makes it easy. Our tool validates email addresses in real time, confirming they are active, legitimate, and free from spam or fraudulent activity.
Beyond simple verification, Brilliance CRM provides additional insights such as the contact's name, location, and even social media profiles, giving you a more complete picture of your audience. By leveraging this feature, businesses can optimize email marketing campaigns, reduce bounce rates, and boost overall email deliverability, ensuring that every message reaches the right inbox.
Note: The exception to not going to the paid API's is you can set that every XX days (you define) the system will go out and re-verify the email addresses using the paid API's. This is turned off by default to save you money.

Brilliance CRM Email Verification Firewall
Validate email addresses worldwide in real time to improve deliverability and reduce bounce rates using our global email validation service.
- Cost: Free

Brilliance CRM Email Verification Local
Verify and clean emails within your local database for more precise, targeted communication. These are email addresses validated through other API's allowing you to get validated and verified information without any external API charges.
- Cost: Free

Email List Verify
Quickly check and clean entire email lists to remove invalid, disposable, or risky addresses.
- Cost: $0.0039 (Each)
- Can use your own API

NeverBounce
Ensure accurate inbox delivery with industry-leading email validation and bounce rate reduction.
- Cost: $0.0116 (Each)
- Can use your own API

ZeroBounce
Enhance email campaigns with advanced validation, catch-all detection, and additional data enrichment.
- Cost: $0.0131 (Each)
- Can use your own API
IP Address Lookup & Insights
Gain deeper insights into your customers and secure your business with Brilliance CRM's IP Address Lookup. Our tool identifies the location, ISP, and other key details associated with an IP address, helping you detect unusual activity, prevent fraud, and understand user behavior. By integrating this feature into your workflows, you can enhance security, improve targeting for marketing campaigns, and ensure a safer, more informed experience for your business and your customers.

Brilliance IP Address Lookup Firewall
Pull IP address information from the Brilliance CRM firewall database.
- Cost: Free

Brilliance IP Address Lookup Local
Pull IP address information from the local database that has been populated through other paid API's to keep your API cost lower.
- Cost: Free

IPinfo
See how we turn raw IPs into rich, structured data - with location, privacy, and network intel in milliseconds.
- Cost: $0.00072 (each)

IPstack
Trusted by thousands of developers worldwide, IPstack is a G2 Leader in IP Address Lookup and Geolocation API services. Delivering pinpoint-accurate, low-latency IP intelligence data.
- Cost: $0.00015 (each)
Visualize and Optimize with Mapping
Bring your customer data to life with Brilliance CRM's Mapping feature. Instantly visualize addresses, leads, and territories on interactive maps to uncover trends, optimize routes, and plan sales or service activities more efficiently. By combining location data with CRM insights, your team can make smarter decisions, improve customer coverage, and maximize productivity. Mapping with Brilliance CRM turns raw data into actionable, strategic insights.
Accurate Phone Number Verification
Ensure your contacts are always reachable with Brilliance CRM's Phone Number Verification. This feature validates phone numbers in real time, confirming they are active, correctly formatted, and associated with the right region or carrier. By reducing invalid or outdated numbers, your business can improve communication efficiency, enhance customer engagement, and minimize failed calls or missed opportunities. Keep your CRM data clean and reliable with Brilliance CRM's phone verification tools.

Telnyx
Power global verification with Telnyx's flexible, carrier-grade solutions integrated directly with Brilliance CRM.
- Cost: $0.00653 (each)
- Can use your own API

Twilio
Power global verification with Telnyx's flexible, carrier-grade solutions integrated directly with Brilliance CRM.
- Cost: $0.00653 (each)
- Can use your own API
Quick and Accurate Postal Code Verification
Simplify your data entry and improve mailing accuracy with Brilliance CRM's Postal Code Lookup. Quickly validate and correct postal codes for any address, ensuring that your marketing campaigns, shipments, and communications reach the right locations every time. Accurate postal codes reduce errors, save time, and enhance overall operational efficiency.

Brilliance CRM Zip Code Lookup Firewall
Checks the global Brilliance CRM zip code database and populates the information for you.
- Cost: Free
Reviews & Reputation Management
Build trust and grow your brand with Brilliance CRM's Reviews and Reputation Management feature. Collect customer feedback seamlessly, monitor reviews across multiple platforms, and respond quickly to maintain a strong online presence. By centralizing reviews inside Brilliance CRM, your business can highlight positive experiences, address concerns proactively, and turn satisfied customers into loyal advocates. Strengthening your reputation not only improves credibility but also drives new business opportunities and long-term growth.
Reliable, Scalable, and Personalized Communication
With Brilliance CRM's Email Sending feature, you can easily deliver the right message to the right audience at the right time. Send one-to-one messages, automated sequences, or large-scale campaigns directly from your CRM — all while tracking opens, clicks, and engagement. Built-in deliverability safeguards help reduce spam risks and maximize inbox placement, ensuring your communications always make an impact. Whether you're nurturing leads, updating customers, or running marketing campaigns, Brilliance CRM gives you the tools to connect, convert, and grow.

SMTP2Go
Sending email needs to be reliable and should have a dedicated IP address for all outbound email. We maintain this SMTP Mail gateway with our dedicated IP address and black list monitored. We help you setup everything on your end.
- Cost: $0.00128 (each)
- Can use your own API

Any SMTP Gateway
Use any SMTP gateway
- Cost: Your Cost (each)
- Can use your own API
Engage Customers with Two-Way Texting
Stay connected with your audience using Brilliance CRM's Texting feature. Send personalized SMS messages, appointment reminders, and updates directly from your CRM. With two-way communication, your team can respond quickly, improve customer engagement, and ensure no message goes unnoticed. Texting in Brilliance CRM makes it easy to connect with customers in real time — boosting responsiveness and strengthening relationships.

Telnyx
Power global messaging with Telnyx's flexible, carrier-grade solutions integrated directly with Brilliance CRM.
- Cost (SMS): $0.05075 (each)
- Cost (MMS): $0.03045 (each)
- Can use your own API

Twilio
Connect with customers through SMS and MMS using Twilio's reliable communication tools built into Brilliance CRM.
- Cost (SMS): $0.05075 (each)
- Cost (MMS): $0.03045 (each)
- Can use your own API
Smarter Planning with Weather Insights
Make informed decisions with Brilliance CRM's Weather Integration. View real-time and forecasted weather conditions directly within your CRM to better plan field operations, deliveries, and customer appointments. By anticipating weather impacts, your business can minimize disruptions, improve scheduling, and provide a more reliable experience for your customers.

Brilliance Weather Firewall
Access information for the current weather at your current zip code location.
- Cost: Free

OpenWeather
Access real-time and forecasted weather data directly in Brilliance CRM to plan smarter and minimize disruptions.
- Cost: $0.00218 (Each)
- Can use your own API